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The Internet is no longer exclusive to muggles. According to author J.K. Rowling, Harry Potter‘s wizarding world will soon enter the online world in a number of ways.

This morning, a video message from Rowling appeared on, a website that until today had been shrouded in mystery. In the video, Rowling says the new website, which will launch for all to enjoy in October, will allow Harry Potter fans “a safe, unique online reading experience built around the Potter books.” According to Rowling, the site will tell the same story with a number of additions, including information about the wizarding world that Rowling has kept to herself for years.

Perhaps the site’s most engaging feature is that it will be designed with reader interaction in mind. “Just as the experience of reading requires that the imaginations of the author and reader work together to create the story, so pottermore will be built, in part, by you, the reader,” Rowling says in the video.

Finally, pottermore will also be the exclusive home to the much anticipated e-book versions of the Harry Potter novels.

As is the case with just about everything Potter, an air of mystery continues to swirl around the website, and speculation about its finer points will undoubtedly continue right up until the site’s launch. The important takeaway here is that the characters whom we fell in love with as first-years, became frustrated with during that awkward fourth year and genuinely rejoiced in when all was said and done live on. And that’s just about all any devoted fan can ask for — that and maybe a decent video game.

Check out Rowling’s announcement for yourself, and share your thoughts below.

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